MAKING COMMUNICATIONS MORE EFFECTIVE
A UNIQUE QUAD CITIES CONSULTANCY
We design solutions to optimize front-of-the-house operations. Everything customer-facing - including branding, marketing, strategy and process. Think of us as "Lean for Marcom". We focus on areas of true impact: operational waste, opportunities for new revenue, and elimination of inefficiencies. We don't sell generic solutions - we partner with you to resolve your real business problems.
You want customers to understand an offering. Or you want to increase website conversions. Or you need to build a brand new customer base.
We sit down, one-on-one, to discuss those business needs, challenges, goals, examining resources, budgets and priorities.
Be a yardstick of quality. Some people aren't used to an environment where excellence is expected.
Business has only two functions - Marketing and Innovation.
The thing about quotes on the internet, you can't confim their validity.
LATEST PUBLICATIONS & PRESENTATIONS
How To Differentiate When You Have No Differences
BY A.OLSON . 22 JULY 2016
Your company makes and sells widgets that are considered a "commodity" in the market. It's a continual struggle to tell the "we're different and better" story, without it becoming dull and mostly worthless.
7 Things That Sabotage Your Business
BY A.OLSON . 12 AUGUST 2016
You'd never intentionally try to kill your business, but every day, organizations continue to sabotage themselves. There are 7 underlying issues that will eventually creep up on you and kill your company (if they haven't already).
Are You Making Marketing Mistakes Without Knowing It?
BY A.OLSON . 01 AUGUST 2016
As industrial marketing departments continue to shrink, both in personnel and resources, it's virtually impossible to keep up with demands and tactics that keep the organization humming.
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We design solutions to optimize front-of-the-house operations. Everything customer-facing - including branding, marketing, strategy and process. Think of us as "Lean for Marcom".
+ Strategic Planning
+ Brand Development
+ Go-To-Market Strategies
+ Process Modernization
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